Get the

Gist

Daily UX/UI updates by worldwide experts, in under 5 minutes.

Student project, UX/UI

Problem statement

UX/UI professionals find it hard stay up to date & expand their knowledge.

Reasons

  • Confusion by online information overload
  • Lack of experience in searching for information efficiently
  • Lack of time among all other time consuming daily tasks

Implications

  • Insecurity - feeling unprofessional
  • Waste of time looking for information
  • Missing out important information

User research

Understanding potential users’ needs & current solutions.

Research topics

  • Current sources of information - online & offline
  • Most important and interesting topics in UX/UI
  • Time spent getting updated vs. searching for information
  • Difference between getting updated now & in the past (for seniors)

Finding the experts’ motivation.

Research topics

  • Willingness to pass on their knowledge
  • Feeling of mutual contribution

“I waste more time looking for relevant information, than on actually getting updated and learn new stuff. It’s really frustrating. I feel uncomfortable constantly seeking help from senior colleagues."
Dan, UX/UI junior designer

Main conclusions

01

Focused feed to encourage daily use.

Providing customized content in small portions, that won’t make juniors feel “lost”, as they do now.

02

Content delivered by worldly UX/UI experts.

Juniors & seniors alike rely most of all on experienced colleagues for quality content references.

03

Experts share updates alongside advice & tips.

Sharing gives them satisfaction and contributes to deepen and enrich their knowledge.

04

Quick yet informative daily update for busy professionals.

Daily gist including several topics, allowing to easily get updated, even in extra busy days.

Market research

Learning from budgeting products and financial management studies.

Research topics

  • Content websites & apps in the UX/UI field and in general
  • UX/UI Facebook groups
  • Researches and data about information overload
  • Video and music websites & apps (MasterClass, YouTube, Spotify)
  • Ways to deliver content - text, pictures, podcasts, videos
  • Presentation of video content

90% of all online content  
was created in the last 2 years.
‍According to IORG - Information Overload Research Group, Apr ‘19.

By 2022, online videos will make up more than
82% of all consumer internet traffic.
According to Cisco, published in Forbes, Fab ’20.

Main conclusions

01

Experts summarize existing online content, that they recommend.

This will allow users to consume content fast, while avoiding information overload, which they suffer from.

02

Video updates for an effective learning experience.

The app will be based solely on videos, since this is the quickest most effective way to consume content today.

Solution

Short videos by worldly UX/UI experts, summarizing quality online content, alongside advice & tips.

User value

  • Acquiring professional knowledge
  • Convenience - Saving time and effort
  • Professional confidence

Product's goal

  • User registers to the app after trial period ends

Target group

UX/UI professionals needing a go-to place for quick updates, and to expand their knowledge.

Common characteristics

  • Strive to evolve professionally and stay up to date
  • Little time outside of work hours

UX/UI phase

New video gist everyday.
Missed a gist? We saved it.

Playlist of 3 experts talking about the user’s interests in less than 5 minutes. Unwatched videos are saved on Missed gists.

Playing with the “Play” icon, for a fast moving video app.

Creating a dynamic feel through a graphic language that is inspired by the “Play” icon, using triangles and diagonal lines, together with bold colors.

Get the gist of the app, quickly.

Onboarding starts with a short video, showing what the app is all about. After quickly picking a few interests, users can watch their first video gist.

Watch the daily update, and then some.

Users can save videos, add personal notes and view the original article, that is summarized on the video. More videos by today’s experts appear below, for extra learning.

Explore topics & experts that are on your mind right now.

Search designed for users who are looking to expand their knowledge on specific topics, or learn more from a certain expert that they were exposed to.

Follow your favorite experts to get all of their updates.

If users follow certain experts, their videos will appear on the feed on a regular basis. On the experts’ profile, videos are categorized according the topics each of them talks about.